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Optimising Your Webpage with Lazy Loading For SEO

Optimising a webpage for SEO is a crucial step for webmasters and top seo company ahmedabad. However, it’s not always easy to figure out which elements should be optimised and which ones shouldn’t be touched.

To help you out, I’ve written this guide on lazy loading: its benefits and how to use it correctly on your website!

Site speed is crucial for SEO rankings.

Search engine optimisation (SEO) is a ranking factor in search engines, and it affects your website traffic, conversion rates and usability.

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According to Google’s Webmaster Central Blog: “Your pages should load fast enough that users can see their content immediately after they click on the link.”

What is Lazy Loading?

Lazy loading is a technique used by web design and development teams to load content on a webpage as the user scrolls. This allows for a smoother user experience and reduces data transfer, which can improve page load time by up to 50%!

Lazy loading works by downloading images, video clips, audio files and other assets once they’re needed instead of all at once when an image or video is loaded. The benefit here is that your users don’t have to wait for these items before they can see them—they’re loaded only when needed based on how far down you’ve scrolled past them.

How does lazy loading affect webpage optimisation?

Lazy loading is a way to improve the speed of your site.

It can help you avoid duplicate content, which is when two pages have the same information but one has different images and other assets like videos or audio files. This can cause problems with Google’s search engine rankings and make it harder for visitors who want to find what they’re looking for quickly on your site because Google will penalise you for this type of duplication.

Lazy loading also reduces the number of requests made by CSS in general, which means that fewer resources are being used overall (and, therefore, faster loading times). In addition, lazy loading allows webpages to load pieces of data as they become available instead of having everything loaded at once—which gives users a better experience overall!

Why is it important to have optimised web pages for SEO?

When a search engine crawls your webpage, it looks at the speed of the page and how long it takes to load. If you have optimised your web pages for SEO, this will help your website rank higher on Google results pages. The SEO Company in Ahmedabad will help your find the optimisation aspects.

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Speed is also a ranking factor because Google wants to see that you are a good citizen of the internet. They want to make sure that no one is trying to game the system or cheat their way into the top spot by having an off-the-shelf product fronted by someone who does not even know what he’s doing with his life or business!


We hope this article has given you some ideas on how to improve your page. While lazy loading may not be a silver bullet, it’s definitely worth considering for any site that could benefit from speed improvements and lower resource usage.

If you want more tips on how to increase your site speed, then check out our other articles here!